Helping UAE and GCC app teams scale the right users, not just cheap installs, across Meta, Google UAC, TikTok and Snapchat, with measurement that holds up.
Dubai and the wider UAE have one of the fastest-growing app economies in the region: fintech, marketplaces, q-commerce, mobility and consumer apps all competing for the same users across Meta, Google, TikTok and Snapchat. Paid user acquisition gets expensive quickly, and the teams that win aren't the ones spending the most, they're the ones who measure best.
I'm a senior app user-acquisition consultant based in the GCC. I work directly with UAE app teams to make every dirham of ad spend work harder, with a particular focus on the measurement layer most agencies skip.
The right channel mix and targets for your stage, margins and market across the UAE and GCC.
Angles in Arabic and English that turn installs into revenue, refreshed before they fatigue.
MMP and SKAdNetwork set up to measure subscriptions and purchases, not vanity installs.
See which channels bring users worth keeping, and put the money where it compounds.
Mid-market app companies, fintech, marketplace and consumer, that are already spending on user acquisition and want it to perform. Whether you're targeting users in Dubai, Abu Dhabi, the wider UAE, Saudi Arabia or across the GCC, the work is the same: efficient, measurable growth.
I work in both Arabic and English, and with app teams remotely worldwide. You work directly with me, a senior operator, not a junior behind an agency badge.
Start with a free, no-pitch App Growth Review of your live user acquisition.